- Course Code: UKVC19EVA
- Location: Online
- Duration: 0.75 hours
- Cost: £49.00
- Qualification: All modern browsers and devices
- Course Access: 12 months
- Exams Included: Yes
- Compatibility: All major devices and browsers
Evaluating a Marketing Plan
Learning how to evaluate your marketing plan is absolutely vital to ensure the strength of your brand and the effectiveness of your marketing efforts. No matter your business size or nature, your success is directly linked to constantly evaluating your marketing plans.
This course provides a comprehensive guide to evaluating your marketing plan by providing you with a comprehensive marketing plan checklist and brand evaluation guide to make sure you include every necessary element.
From how to use customer feedback to effectively evaluate your brand image and marketing plan, to the science of specifically evaluating your digital marketing campaigns, this course covers everything you ever need to know about evaluating your marketing plan.
You Will Learn
- How to use a checklist to ensure a complete and effective marketing plan
- How to evaluate your entire brand and include it in your marketing plan
- The different methods of gathering and using customer feedback to evaluate your marketing plan
- The science of specifically evaluating your digital marketing plan
Benefits of Taking This Course
- You will improve your digital footprint and maximise site and page visits and engagement
- You will connect with your customers and gain their trust and loyalty
- You will increase your customer base and attract new business opportunities
Who can take the Evaluating a Marketing Plan Certificate course?Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
What is the structure of the course?The course is broken down into 1 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
Where / when can I study the course?You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Is there a test at the end of the course?Once you have completed all 1 modules there is a multiple choice test. The questions will be on a range of topics found within the 1 modules. The test, like the course, is online and can be taken a time and location of your choosing.
What is the pass mark for the final test?The pass mark for the test is 70%.
What happens if I fail the test?If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
When will I receive my certificate?Once you have completed your test you can log in to your account and download/print your certificate any time you need it. If you would prefer us to post you a certificate to a UK address, there will be an admin charge of £10 (certificates sent internationally may cost more).
How can I pay?You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
How long after payment can I begin the course?You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
How long does it take to complete the Evaluating a Marketing Plan Certificate course?We estimate that the course will take about 0.75 hours to complete in total, plus an additional 30 minutes for the end of course test.
How long is my certificate valid for?Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.