- Course Code: UKVC18SMM
- Location: Online
- Duration: 2.5 hours
- Cost: £299.00
- Qualification: All modern browsers and devices
- Course Access: 12 months
- Exams Included: Yes
- Compatibility: All major devices and browsers
Social Media Marketing Certificate
The marketing landscape has changed exponentially in the last decade, with the rise in social media usage and popularity. While 10 years ago, using platforms like Facebook and Twitter were used as advertising options, nowadays, the first choice of marketing is always via social media.
Most marketers will admit that social media marketing is an important element of their business and primary service that is provided. According to Social Media Examiner, the majority of marketers around the world are participating in social media. However, with all the various social media platforms, it is often challenging having to navigate successfully through each one as a marketer. Obviously, the primary goal of the seller plays a big part in deciding which platform ought to be used for best consumer outreach. But each platform has its own nuances, niches and method of operation.
Once a marketer identifies the best way to navigate through each platform, the benefits of social media marketing are unbeatable. Let’s take a look at what we will learn in this social media marketing course:
What you will learn:
- How to increase brand recognition through social media marketingSEO
- How to use social media to boost website SEO
- How to decrease marketing costs with the use of social media marketing
- How to ensure better customer experience and satisfaction through social media marketing
Benefits of this course:
- Know how to use social media tools and resources to raise brand awareness
- Identify hidden costs and learn to decrease costs
- Understand why enhanced customer service will result in better business
- Understand the complexity of social media marketing and marketing in general
Who can take the Social Media Marketing Certificate course?Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
What is the structure of the course?The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
Where / when can I study the course?You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Is there a test at the end of the course?Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
What is the pass mark for the final test?The pass mark for the test is 70%.
What happens if I fail the test?If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
When will I receive my certificate?Once you have completed your test you can log in to your account and download/print your certificate any time you need it. If you would prefer us to post you a certificate to a UK address, there will be an admin charge of £10 (certificates sent internationally may cost more).
How can I pay?You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
How long after payment can I begin the course?You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
How long does it take to complete the Social Media Marketing Certificate course?We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
How long is my certificate valid for?Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.